I excavate, celebrate, and translate your brand’s essence into measurable, profitable impact with words and sound content strategy — on time, and with a smile.
Stories that make dollars (and sense).
Ashley Strahm
Content Strategist + Storyteller
Present-day marketer.
Forever journalist.
The newsroom hasn’t left me yet, and that’s good news for you.
I get it: we’re in the age of AI. Call me an old-school millennial (I grew up with newsprint-stained fingertips, after all), but I still believe in the power of diligent research, being easy to work with, and spending the time to ensure your work sounds exactly like you intend.
Oh yeah — and I know all that SEO, PPC, and B2C-2-B strategy stuff too.
Good content is an art.
Keeping the humanity in digital storytelling
I work *with* tech stacks to tell human-first stories. Your brand? The canvas. Your digital tools? The brushes. The colors? They’re in each word, blog, post, and ad, written by good old, human me.
Centering you and your brand — without compromise
Sure, I bring expertise and I’ll work to create the most impactful content possible for you. But you’re not hiring me to interject. You’re hiring me to amplify. I’ll relish my role as your content vessel.
Remaining committed to the what and the how
If you want content done by a robot or a faceless doer, there are sites for that. If you want to work *with someone* who takes the time to understand how the pieces fit together and delivers what you need on time, let’s talk.
Come to me for:
Storytelling
Copywriting and editing for *any* style guide (though I am an AP Style queen!)
Website and landing page content development
Email and lifecycle campaigns
Research reports, white papers, and ebooks
Ghostwriting (for everyone — including C-suite execs)
Video and podcast scripts
Interviews and case studies
Strategy
Website redesign and information architecture
Creative campaign development
Personal and organizational brand messaging and guides
Internal comms planning
Social and editorial strategy and support
PR support, pitching, and press releases
Employer brand support
Smiles
A committed, dedicated partner who takes pride in delivering work on time
A collaborative enthusiast beloved by clients and internal teams alike
A meticulous writer who was a project manager in a past (present?!) life
An energetic ally that keeps you inspired throughout your content project
An epic storyteller (ask me about my stint on a gameshow, my international adventures, and my previous life as a roller skater and rugby player)
Nearly two decades of expertise in journalism and content development
From a Swiss army knife — and great human
Join esteemed company
Serving standout clients, seamlessly.
“Ashley is consistent in her display of a number of enviable traits: she is a passionate beacon of healthy workplace culture, a dedicated, talented, accurate writer, and a champion for storytelling, both in healthcare and for her larger community. She is reliable and accountable, and is an energetic self-starter.”
—Suzanne Sopa, Senior Executive Director, Engagement, Duke
“One of the most significant contributions Ashley demonstrates is her remarkable reliability and consistency in her work. She delivers on asks precisely as expected, making her someone I can always count on to get things done seamlessly. Whenever a project requires attention to detail and quality, Ashley is the first person I request, knowing the work will stay true to the brand voice and hit the points I’m aiming for. She has her finger steadily on the pulse of culture and the tone we want to strike. Ashley does a great job of capturing those ‘lightning in a bottle’ moments, ensuring our messaging resonates with our audience.”
—Sha’Mell Henry, Senior Marketing Manager, The Lactation Network
"As a brand designer, I've worked with a wide range of clients with varying marketing and creative expertise. I can say without a doubt that Ashley is in a league of her own. Her gregarious attitude and diverse experience in creative fields, especially storytelling and brand strategy, makes her a spectacular collaboration partner. Ashley's copywriting contributions, as well as her tasteful creative direction for overall design and flow, resulted in the execution of a brand and website that only got better and better with her valuable input. Ashley's leadership, knack for ideation, and ability to execute top-notch content would benefit any project, and I highly recommend her to anyone seeking a multifaceted creative strategist."
— Jennifer Asciutto, Owner & Brand Designer, Funkhouse Studio
Work with me, here!
No, seriously, let’s do this thing.
Do you have a dream deliverable you’d like to see come to life? A collaborative content project you need consultation on?
Drop me a line — let’s connect in real time with a free 20-minute consult to determine your needs.